Retail Management BA (Hons)
Course overview
Qualification | Sarjana (S1) |
Study mode | Full-time |
Durasi | 3 years |
Intakes | September |
Tuition (Local students) | Rp 547.157.083 |
Tuition (Foreign students) | Rp 697.929.257 |
Admissions
Intakes
Fees
Tuition
- Rp 547.157.083
- Local students
- Rp 697.929.257
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
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Entry Requirements
- Ijasah SMA dengan nilai rata-rata 7-9
- Kredit IELTS atau TOEFL
Curriculum
Tahun 1
- Retail Operations Management
- Retail Buying and Supply Chain Management
- The Retail Industry
- Economics and Finance
- Marketing, Branding and Consumer Psychology
- Organisations, Management and People
Tahun 2
- Merchandising, Design and Retail Consumption
- E-Tailing and Multichannel Retail
- Managing Service Excellence
- Retail Professional Practice
- Managerial Accounting
- Research Methods
- Preparation for Placement (if applicable)
Tahun 3
- International Retail and Global Brand Management
- Business Strategy
- Dissertation or Placement Project
Pilihan:
- Fashion Retail
- Retail Consultancy
- Change Management
- Customer Relationship Marketing (CRM)
- International Management
- Public Relations
- Beverage Marketing
- Entrepreneurship and Small Business Management
- Business Morality
- Social Media Marketing and Metrics
- Management in the Not-for-Profit Sector
- Leadership
- Retail Project Management
Some typical dissertation titles:
- Consumer Buyer Behaviour: A Comparative Analysis of 18-25s in the UK and Germany
- Developing Powerful Brands
- Celebrity Endorsement and Brand Development
- The Influence of Merchandising on Consumer Behaviour within the Fashion Sector: A Case Study of Urban Outfitters
- Is the Clubcard Still the Ace in Tesco’s Loyalty Pack?
- One Size Definitely Does Not Fit All: Contradiction of Image and Markets in the Fashion Retail Sector
- A Comparison of the Quality of Service Offered by Winter Sports Equipment Retailers In-store and Online Services
- Consumer Perceptions of Airport Retailing and Their Behaviour
- Consumer Decision Making and Fair Trade Grocery Products
- Shoplifting in UK Fashion Stores, from a Retailer's Perspective: a Case Study of Brighton