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EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

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+60142521561

EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

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Bachelor of Business Management (Hons)

Course overview

Statistics
Qualification Sarjana (S1)
Study mode Full-time, Part-time
Durasi 3 years
Intakes Januari, Mei, September
Tuition (Local students) Rp 215.731.235
Tuition (Foreign students) Rp 223.122.455

Subjects

  • Bisnis dan Manajemen

About

The Bachelor of Business Management (Honours) at SEGi University is a premier programme designed to develop adaptable and skilled business leaders. With a strong focus on management competencies, this programme provides students with a comprehensive understanding of key business disciplines, preparing them for dynamic career opportunities.  

Students enrolled in this programme earn a full SEGi University qualification, identical to that of full-time students, while gaining valuable networking opportunities with peers from diverse backgrounds. To further personalise their education, students can choose from five specialised areas: General Management, Human Resource Management, Financial Management, Digital Marketing, and Business Analytics. Each specialisation offers in-depth knowledge and practical skills tailored to industry needs.  

SEGi University integrates real-world industry experience into the classroom through its ‘Industry into Classroom’ initiative, allowing students to engage in hands-on projects under the mentorship of academic and industry experts. Additionally, the programme provides a unique opportunity for students to earn dual-award degrees from both SEGi University and the prestigious University of Central Lancashire (UCLan), significantly enhancing global employability.  

Accredited by the Malaysian Qualifications Agency and the Ministry of Higher Education Malaysia, this programme opens doors to a wide range of career paths in business management, human resources, marketing, finance, and analytics, equipping graduates with the skills to excel in competitive industries.

Admissions

Intakes

Fees

Tuition

Rp 215.731.235
Local students
Rp 223.122.455
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Entry Requirements

  • Ijazah SMA dengan nilai rata-rata 7-9

Curriculum

Year 1:

  • Personal Development & Communication Skills
  • Quantitative and Statistical Methods
  • Principles of Economics
  • Business Management
  • Financial Accounting 1
  • Global and Applied Economics
  • Consumer Behaviour
  • Innovative & Creative Skills in Business
  • Understanding Markets and Consumers

Year 2:

  • International Business
  • Managing Organisation
  • Customer Relationship Management
  • Financial Management 1
  • Business Law
  • Negotiations & Conflict Management
  • Digital Business

Year 3:

  • Business-Government Relations
  • Management Accounting
  • Entrepreneurship
  • Strategic and Change Management
  • Business Research Project
  • Research Methodology

Electives(Choose 4 out of 5 courses):

  • Innovative Technology and Systems
  • Business Communication
  • Introduction to Strategic Management
  • Environmental Management and Technology
  • Business Ethics

Specialisation:

 

General Management

  • Operation and Quality Management
  • Human Resource Management 1
  • Corporate Finance
  • Corporate Strategy
  • International Finance: Markets & Management

Human Resource Management

  • Human Resource Management 1
  • Human Resource Management 2
  • Re-sourcing of Human Resource 1
  • Re-sourcing of Human Resource 2
  • Employment Relations

Digital Marketing

  • Relationship Marketing in the Digital Age
  • Digital Marketing Communication and Advertising Practices
  • Marketing Principles, Directions and Applications
  • Planning for Media, Direct and Online Marketing
  • Critical Issues and Innovative Digital Marketing

Financial Management

  • Financial Management 2
  • Corporate Finance
  • International Finance: Markets & Management
  • Investment Decision
  • Financial Auditing
  • Financial Reporting

Business Analytics

  • Analytics Approaches for Business Decisions
  • Business Data Modelling
  • Econometrics for Business
  • Enterprise Analytics
  • Forecasting Techniques and Application for Business