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Bachelor of Arts (Honours) in Advertising
Course overview
| Qualification | Sarjana (S1) |
| Study mode | Full-time |
| Durasi | 4 years |
| Intakes | September |
| Tuition (Local students) | Data not available |
| Tuition (Foreign students) | Rp 811.368.430 |
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About
Program ini bertujuan untuk menumbuhkan kreatifitas dan pemikiran desain siswa. Dengan mendapatkan pemahaman mendalam tentang periklanan tradisional dan mengeksplorasi penerapan transmedia dalam periklanan, siswa akan dapat mengembangkan solusi periklanan yang efektif melalui melakukan penelitian, analisis, implementasi dan evaluasi.
Admissions
Intakes
Fees
Tuition
- Data not available
- Local students
- Rp 811.368.430
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Entry Requirements
Siswa Internasional:
- Pendaftar dengan kualifikasi akademik yang diperoleh dari sekolah menengah di luar Hong Kong akan dinilai secara individual oleh departemen yang bersangkutan.
- IGCSE, GCE, International Baccalaureate (IB) atau kualifikasi luar negeri lainnya yang setara dengan tingkat Hong Kong Diploma of Secondary Education yang dibutuhkan akan diterima.
- IELTS skor menyeluruh 5 atau setara.
Curriculum
YEAR 1
- Advertising & Marketing Principles
- Design Thinking
- Interface Design
- Storytelling
- Videography
- The Language of Signs
- Types & Images
- Media Aesthetics
- GE Core Module: English for Academic Studies 1
- GE Core Module: Chinese 1
- GE Core Module: The Human Spirit
YEAR 2
- Corporate Identity & Branding
- Interactive Advertising
- Copywriting
- Games & Interactivity
- Consumer Behaviour
- Media Morality
- Animation for Interactive Content OR Character Design for Branding OR Visual Dynamics
- Web Design * Construction OR Branding in the Movies
- GE Core Module: English for Academic Studies 2
- GE Core Modules: Habits of Scientific Thinking
- GE Elective Module 1
YEAR 3
- Digital Marketing
- Design Studio - Communication Strategy
- Design Studio - Advertising Strategy
- Collaborative Project
- Class & Sex OR The Taste & Smell of Success
- GE Core Module: English for Professional Purposes
- GE Core Module: Chinese 2
- GE Core Module: Social Dynamics of Organisations
- GE Elective Module 2
YEAR 4
- Design Studio - New Media Campaign
- Design Management
- Final Design Studio
- Dissertaion 1 & 2
- Social Media Advertising OR Mobile Advertising
- Public Relations & Event Planning OR Selling Gaia
- GE Elective Module 3
- GE Elective Module 4