Bachelor of Management (Marketing)

Course overview

Statistics
Qualification Sarjana (S1)
Study mode Full-time
Durasi 4 years
Intakes Februari
Tuition (Local students) Rp 37.766.197
Tuition (Foreign students) Rp 194.284.591
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Admissions

Intakes

Fees

Tuition

Rp 37.766.197
Local students
Rp 194.284.591
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Entry Requirements

Berikut kriteria syarat masuk:

  • Ijazah SMA dengan nilai rata-rata 7-9
  • Ijazah D3 dengan IPK minimum 2.5

Syarat bahasa inggris:

  • Nilai TOEFL tidak kurang dari 500 atau TOEFL IBT > 59
  • Nilai IELTS minimal 5.5 (Akademik)
  • Nilai TEEP minimal 5.5 (UTMSPACE)

Curriculum

Program ini tersedia ttrpada mode full-time dan didasarkan pada sesi akademik 2 semester. Subyek didistribusikan dan diurutkan sesuai dengan tingkat pengetahuan misalnya dari basic ke advance. Penilaian didasarkan pada evaluasi formatif dan sumatif yang dilakukan sepanjang semester.

Penilaian:

  • Maximum 50% ujian akhir
  • Minimum 50% tugas

Tahun 1

  • Principles of Marketing
  • Principles of Microeconomics
  • Design and Creativity in Marketing
  • Business Mathematics
  • Financial Accounting
  • Co-Curriculum
  • Principles of Management
  • Principles of Macroeconomics
  • Statistics I
  • Marketing Information System I
  • Dynamic / Arts, Customs and Beliefs of Malaysian
  • Academic English Skills

Tahun 2

  • Consumer Behavior
  • Entrepreneurship
  • Human Resource Management
  • Statistics II
  • Islamic and Asian Civilization
  • General Elective (Human Development / Globalization)
  • Introduction to Operation Management
  • Integrated Marketing Communication
  • Marketing Information Systems II
  • Financial Management Advanced
  • Academic English Skills
  • General Elective (Entrepreneurship)
  • General Elective (Innovation & Creativity)

Tahun 3

  • Marketing Research 
  • Electronic Marketing
  • Cost Accounting
  • Commercial Law
  • Knowledge Management System
  • Science, Technology and Mankind
  • Undergraduate Project (Proposal)
  • English for Professional Purposes
  • Marketing For Innovative Products
  • Elective I, II, and III

Tahun 4

  • Undergraduate Project (Writing)
  • Customer Relationship Management
  • Strategic Marketing
  • Elective IV
  • Elective V
  • Industrial Training (Report)
  • Industrial Training (Practical)

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